MZD'S FOUR PROMOTIONAL EMAILS

Long before House of Leaves existed in print, MZD posted portions, and at a time the entire novel, online. He asked fans for feedback and eventually added an additional chapter, and further information in the Appendices before publication. Shortly before House of Leaves became available in stores and online at iUniverse.com as a serial novel, MZD sent out three promotional emails. The contents of those emails follow:

Part 1


For my friends, old and new,
Bold and weary,
Young and through,
Cold and merry,
Mad and true;
Who've lost and fled,
Who've stayed and bled,
Who laughed and wed,
Who knew enough but never said,

This is for you . . .


MZD


(First of Four)=

Part 2

For My Friends and Their Friends . . .

HOUSE OF LEAVES.

How much it will cost and where you can get it:

Free (until March 17th): http://www.iuniverse.com/daily
You can also win anything from \\$200 to signed hardcovers, CDs, and
limited promotional blads.

Free (after March 17th): www.houseofleaves.com

\\$19.95 (Trade paperback): Available the first week of March at most
bookstores or now on many Internet sites (http://www.amazon.com,
http://www.bn.com, etc., etc.).

\\$40.00 (Limited hardcover*): Same as above.

*There aren't many hardcovers available, so if you're a believer snap
one up now. This edition has encoded endpapers, odd signatures, and
color interior art on the casing as well as on the jacket.


Where you can read about it:

SPIN (March 2000) pg. 76 -- On stands now
TALK (March 2000) pg. 139 -- On stands now
TIME-OUT (New York) pg. ??? -- On stands February 24 thru March 2
GEAR (April 2000) pg. ??? -- On stands first week of March


British website (up and running) -- http://www.houseofleaves.co.uk

What a few have already said about it--

JACKET COPY:

Years ago, when House of Leaves was first being passed around, it was
nothing more than a badly bundled heap of paper, parts of which would
occasionally surface on the Internet. No one could have anticipated the small
but devoted following this terrifying story would soon command. Starting with
an odd assortment of marginalized youth -- musicians,
tattoo artists, programmers, strippers, environmentalists, and
adrenaline junkies -- the book eventually made its way into the hands of
older generations, who not only found themselves in those strangely
arranged pages but also discovered a way back into the lives of their
estranged children.

Now, for the first time, this astonishing novel is made available in
book form, complete with the original colored words, vertical footnotes,
and newly added second and third appendices.

The story remains unchanged, focusing on a young family that moves into a small
home on Ash Tree Lane where they discover something is terribly wrong: their
house is bigger on the inside than it is on the outside.

Of course, neither Pulitzer Prize-winning photojournalist Will Navidson nor
his companion Karen Green was prepared to face the consequences of
that impossibility, until the day their two little children wandered off
and their voices eerily began to return another story -- of creature
darkness, of an ever-growing abyss behind a closet door, and of that
unholy growl which soon enough would tear through their walls and
consume all their dreams.


REVIEWS:

"An amazingly intricate and ambitious first novel -- ten years in the
making -- that puts an engrossing new spin on the traditional haunted
house tale...Danielewski skillfully manipulates the reader's
expectations and fears, employing ingeniously skewed typography...The
story's very ambiguity steadily feeds its mysteriousness and power, and Danielewski's
mastery of post-modernist and cinema-derived rhetoric up
the ante continuously, and stunningly. One of the most impressive
excursions into the supernatural in many a year."

-- Kirkus Reviews (Starred)

"The novel is a surreal palimpsest of terror and erudition, surely
destined for cult status....The story of the house is stitched together from
disparate accounts, until the experience becomes somewhat like
stumbling into Borges's Library of Babel...The horror story -- is a tour
de force."

-- Publishers Weekly (Starred)

"Like Joyce and Proust, Danielewski isn't rejecting narration as much as
customizing and
turbo-charging it."

-- Bookpage.

"A psychological thriller, a quest, a literary hoax, a dark comedy, and
a work of cultural criticism. [House of Leaves]
is simultaneously a
highly literary work
and an absolute hoot. This powerful and extremely original novel is
strongly
recommended for all public and academic libraries.

-- Library Journal


BLURBS:

"A great novel. A phenomenal debut. Thrillingly alive, sublimely creepy,
distressingly scary, breathtakingly intelligent--it renders most other
fiction meaningless. One can imagine Pynchon and Ballard and Stephen
King and David Foster Wallace--bowing at Mark Danielewski's feet,
choking with astonishment, surprise, laughter, awe."

-- Bret Easton Ellis


"HOUSE OF LEAVES actually gave me nightmares. I had to stop reading it before bedtime. I'm sure klaxons will be set blaring around it and
klieg lights will be trained on it, and so they should. Its secrets are
rich and obscure. Danielewski's textured novel is about apprehensions, in all senses of the word: to anticipate with dread, to seize, to
understand. If you can imagine that Peter Pan's enemy is not Captain
Hook but is Neverland itself -- or that the whale that swallows Jonah is
Moby Dick -- you'll begin to appreciate what this book is about.
Anticipate it with dread: seize: and understand. A riveting reading
experience."

-- Gregory Maguire, author of WICKED


"How dare you use my private address. Get lost jerk."

-- Camille Paglia


"Such an audacious narrative of mystery, madness and fear! Thanks to
Danielewski and his house on Ash Tree Lane, my nightmares are not my
own. I'm still haunted by those endless hallways, by the hostile
tensions hidden beyond walls, by something called 'creature darkness.'
HOUSE OF LEAVES would make even Poe shudder. Literate and creepy as
hell."

-- Phil Ahrens, buyer for Gotham Book Mart


"This demonically brilliant book is impossible to ignore, put down, or
persuasively conclude reading. In fact, when you purchase your copy you may reach a certain page and find me there, reduced in size like Vincent
Price in The Fly, still trapped in the web of its malicious, beautiful
pages."

-- Jonathan Lethem, author of Motherless Brooklyn

(Second of Four)=

Part 3


For My Friends and Their Friends and Their Friends . . .

HOUSE OF LEAVES.


"The Tour"


__________________________________________________

Friday, March 10 -- SEATTLE

6:30 pm -- Third Place Books, 17171 Bothell Way NE, Lake Forest Park WA
98155.


Saturday, March 11 -- SEATTLE

7:30 pm -- Elliott Bay Book Company, 101 South Main Street, Seattle WA
98104.


Tuesday, March 14 -- NEW YORK

7:30 pm -- Barnes & Noble, 4 Astor Place, with Donald Antrim and Colson
Whitehead.


Wednesday, March 15 -- WASHINGTON DC

7:00 pm -- Chapters, 1512 K Street NW, Washington DC 20006, with
Donald Antrim.


Thursday, March 16 -- NEW YORK

7:00 pm -- Housing Works Cafe, 126 Crosby Street (between Houston and
Prince).
Non-profit bookstore; Pantheon will donate books for sale.


Monday, March 20 -- BOSTON

7:00 pm -- Brookline Booksmith, 279 Harvard Street, Brookline MA 02146.


Tuesday, March 21 -- CHICAGO

7:30 pm -- Barbara EDs, 1350 North Wells, Chicago IL 60610, with Donald
Antrim.


Wednesday, March 22 -- IOWA CITY

8:00 pm -- Prairie Lights, 15 South Dubuque Street, Iowa City IA 52240.


Thursday, March 23 -- MINNEAPOLIS

8:00 pm -- Hungry Mind, 1648 Grand Avenue, St. Paul MN 55105.


Friday, March 24 -- MADISON, WI

7:00 pm -- Canterbury Books, 315 West Gorham, Madison WI 53703.


Tuesday, April 4 -- SAN FRANCISCO

7:00 pm -- Booksmith, 1644 Haight Street, San Francisco CA 94117.


Friday, April 7 -- LOS ANGELES

7:30 pm -- Skylight Books, 1818 North Vermont, Los Angeles CA 90027.


Friday, April 14 -- LOS ANGELES

7:30 pm -- Book Soup, 8818 Sunset Boulevard, Los Angeles CA 90068.

(Third of Four)=

Where is Four of Four?

As you can see, there were initially supposed to be four messages. Dylan Day, a fan of the novel recently sent a peculiar inquiry about something he discovered within the book:

"I have found some thing interesting. if you take the number 4, times by 44, time again by 444, and the divide by 4 four times you get 305.25. Pg 305 contains ft.251 talking about an unfinished calculation. Is the number 4 significant?"

The theory Dylan brought up could mean MZD's (Four of Four) was actually hidden within the novel.

For more information about secrets within the novel, check out The Idiot's Guide.